From Gamers, For Gamers

Full Service Games Marketing

Consulting & Marketing Strategy

  • Consultation for the best marketing strategy fitting the individual needs of your pay-to-play and free-to-play games
  • Ensure your marketing investments are generating highest returns and reinforce the brand positioning
  • Take advantage of our dedicated gaming and marketing experience to select the most efficient products

Benefits

  • Understand the latest trends in digital marketing and how you can leverage them
  • Learn which marketing strategy supports your distribution requirements best
  • Align your game distribution with your marketing tactics

    Media Planning

    • Detailed media planning services spanning the full spectrum of digital brand and perfomance advertising
    • Maximize the impact of your budget for any pre-launch or launch campaign

    Benefits

    • Customized media planning for your free-to-play or pay-to-play release
    • All digital marketing channels plus TV advertising
    • Highly customizable channel selection to reach your exact target audience
    • Media planning services are free of charge

      Dedicated Account Management

      • Individual and professional customer service by dedicated account managers
      • Proactive communication and optimization of your campaigns

      Benefits

      • Dedicated and experienced account management
      • In-depth marketing and gaming knowledge
      • Effective introduction and choice of marketing products fitting to your campaign

        Creative Services

        • Efficient “real media” implementation
        • Creation of custom visuals with our in-house design team

        Benefits

        • Individual IAB banner sets
        • Custom landing pages and banner ads with constant optimization
        • Creative video ads

          Proprietary CLV Optimization

          • Achieve profitable allocation and growth of your marketing efforts
          • Proprietary in-house Customer Lifetime Value optimization

          Benefits

          • Automatic optimization ensuring efficient budget allocation based on your KPIs
          • Focus on active and monetizing players
          • Boost your campaign with our Customer Lifetime Value optimization algorithm

            Brand Safety

            • Ensured brand safe environment based on the specific criteria of your own brand
            • Get the best performance for your campaigns

            Benefits

            • Brand safe programmatic and direct products
            • Advanced in-house monitoring of all traffic sources
            • Dedicated ad placements that fit to your brand’s DNA and requirements

              Fraud Detection

              • Strong proprietary fraud prevention and detection tools
              • Ensure profitability and efficiency of your campaigns

              Benefits

              • Qualified and dedicated fraud prevention department
              • Automatic monitoring algorithm to prevent bots and other fraudulent activities
              • Fraud prevention based on constant data mining and long term experience in the gaming industry

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